Nancy Trent is a writer and speaker, activist, a globe-trotting trend watcher, and the founder and president of Trent & Company, the first PR firm to focus on wellness.  Trent & Company, which launched many lifestyle and design brands, grew out of Nancy’s personal and passionate commitment to helping people live longer and healthier lives. A former journalist for New York magazine, Nancy has written seven books on healthy lifestyles, serves on the editorial boards of several magazines and travels around the world speaking at conferences and trade shows on trends in the marketplace. She is a recognized expert in PR with more than 30 years of experience creating and managing highly successful campaigns.